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Specialist, Affiliate Marketing

Hotel Brand:
Location: Mexico, Guadalajara

Hotel: Corp Guadalajara, Ontario #1050, Col., 44630

Job number: 158010

2482x804-digitalmarketing
2482x804-digitalmarketing

Role Purpose

Supporting GMSS by managing affiliate campaign operations, strategy, and media buying for global teams

Key Accountabilities

For this vital role, we’re looking for someone who will be responsible for managing global campaign operations for affiliate marketing campaigns, working within our affiliate network platform. You will be providing campaign level support, setting up tracking links, affiliate offers, and technical troubleshooting of URLs. You will provide support to the affiliate managers across media strategy and buying in support of multiple IHG brands and internal lines of business driving engagement, awareness and direct response revenue or customer acquisition opportunities. You will provide support within the affiliate platform to manage inbox communications, send newsletters to publishers, and facilitate order inquiries. You will also actively monitor and optimize affiliate campaigns to meet KPIs. Additional responsibilities include ad hoc reporting requests, forecasting, and creative management. 

Key Skills & Experiences

Education -

Bachelor’s degree in Marketing, Communications or other relevant field, or an equivalent combination of education and work related experience.

Experience –

3 to 5 years practical experience in developing or planning content for digital channels within a consumer brand. Experience with marketing platforms, link development, and partner management strongly preferred. Affiliate marketing experience preferred, but not required. Travel/hospitality industry experience is a plus.

Required Skills –

  • Demonstrated expertise in interactive marketing and understanding of marketing across touch points.
  • Understanding of brand consistency across media and content types.
  • Understanding of marketing links, ad tracking and working in marketing platforms
  • Demonstrated effective verbal and written communication skills for the purpose of providing information to clients, vendors, senior management and staff. Must be able to prepare and deliver solid presentations to small groups.
  • Must possess superior problem-solving skills, attention to detail and demonstrated experience in leading people. 

Who we are

At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You’ll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there’s Room for You at IHG.

Over recent years, we’ve transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.

We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That’s why here at IHG, we give our colleagues flexibility and balance – working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that’s why leaders work with teams to determine how and when they collaborate.

We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other category protected by applicable laws. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.

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