Manager, Channel Planning & Strategy
Hotel Brand:
Location: United States, Georgia, Atlanta
Hotel: Corp Atlanta Ravinia, Three Ravinia Drive, Suite 100, 30346
Job number: 143942
We are seeking a Manager for Channel Planning & Strategy to lead the relationship management and strategic direction of IHG content across owned channels in support of all Global Marketing initiatives. This role will be pivotal in planning communication strategies against key business objectives, while ideating ways to continually improve upon our go-to-market strategies. The ideal candidate will possess strong collaboration and relationship building skills as well as a strategic, performance-driven mindset.
Your day to day
- Manage marketing content calendars for IHG Owned Channels (Email, Mobile, Web and App)
- Ideate and develop communications plans for Global Marketing initiatives
- Actively collaborate with internal stakeholders to ideate improvements and enhancements of promotional plans to meet/exceed business objectives
- Utilize performance reporting to enhance / optimize go-to-market strategies and drive positive results
- Analyze and monitor competitive movements of competitors’ strategies and provide critical insights and decisions based on market trends
- Steward organizational “best practices” and help to socialize and implement channel enhancements
What we need from you
- Bachelor's or master’s degree in marketing, advertising, content strategy, project management, or an equivalent combination of education and work-related experience
- 5-8 years of experience in marketing / project management
- Demonstrated or previous experience with data analysis / performance tracking is preferred, but not required
Location - Our hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business.
The salary range for this role is $58,844 to $105,000 This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
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Important information:
- The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
- No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
- If you require reasonable accommodation during the application process, please click here.
- IHG does not accept applications, inquiries, or unsolicited CVs/resumes from staffing or recruiting agencies. Please click here for our agency policy.
- If you are a resident of or applying to a job opening in the State of Washington, please click here to read about applicable benefits.
