Franchise Hotel - Marketing Manager
Hotel Brand: VOCO Hotels
Location: United Arab Emirates, Dubai
Hotel: VX Monaco Hotel – Dubai World Islands - (DXBCA)
Job number: FRDXBCA4019
This job posting is for a position at a Hotel owned and operated by an independent franchisee, not by IHG or its affiliates. IHG has no involvement in the hiring or day-to-day employment policies or practices of franchisees.
By clicking the apply button, you will be applying for a position with an independently owned and operated franchise hotel, not with IHG or its affiliates, and IHG will not be your employer.
About Us
Join voco™ hotels where every hotel has its unique charm, and our thoughtful hosts create a home away from home. Step by step, we're on a journey towards a sustainable future, treating the planet the same way we do our guests. Seeking individuals with as much character as our vibrant hotels. If you thrive on genuine hospitality, your place is with us at voco™ hotels
Your day to day
ROLE & RESPONSIBILITIES: Strategic Planning: Work closely with the Director of Sales and Marketing to develop and execute marketing plans aligned with overall business goals. Conduct market research to identify opportunities, market trends, and competitor activities. Develop strategies to reach target audiences and achieve a competitive advantage. Campaign Management: Plan, coordinate, and execute marketing campaigns across various channels (online and offline) to generate leads and increase brand awareness. Monitor and analyze the performance of campaigns, using data-driven insights to optimize future activities. Brand Management: Ensure consistency and integrity of the brand across all marketing channels. Collaborate with the creative team to develop marketing collateral, ensuring alignment with brand guidelines. Digital Marketing: Oversee the digital marketing strategy, including social media, email marketing, and online advertising. Stay updated on digital marketing trends and recommend innovative approaches to reach target audiences. Team Leadership: Lead, mentor, and develop a high-performing marketing team. Foster a collaborative and creative work environment, promoting teamwork and professional growth. Cross-functional Collaboration: Collaborate with sales, product development, and other departments to ensure alignment of marketing strategies with overall business objectives. Communicate marketing initiatives and results to the broader organization. Budget Management: Develop and manage the marketing budget, ensuring efficient allocation of resources. Track and report on expenditures, providing regular updates to the Director of Sales and Marketing. Performance Metrics: Establish key performance indicators (KPIs) to measure the success of marketing initiatives. Analyze and report on the performance of marketing efforts, making data-driven recommendations for improvement.
What we need from you
- Proactive and self-motivated.
- Ability to thrive in a fast-paced and dynamic environment.
- Strong leadership and decision-making skills.
- Creative thinker with a problem-solving mindset
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What we offer
We give our people everything they need to succeed. From a competitive salary that rewards all your hard work to a wide range of benefits designed to help you live your best work life.
We welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. We are an equal opportunity employer and offer opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.
So, join us and you’ll become part of our hotel family.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
