Director of Sales & Marketing市场销售总监

Achieve budgeted revenues and personal/team sales goals and maximise profitability. Participate in the preparation of the annual departmental operating budget, the hotel marketing plan and business plan, and financial plans.

在预算内达成营收目标和员工销售目标，使利润率最大化。参与制定部门年度预算、酒店的营销计划、经营及财务计划。

Create and implement sales plans that drive measurable incremental occupancy, increase average rates, increase volume, food and beverage and banquet sales.

拟定并执行销售计划，推动客房入住率明显上升，提高平均房价，提升业务量，增加餐饮和宴会销售。

Review monthly reports and sales forecasts to analyse current/potential market and sales trends, coordinate activities to increase revenue and market share and monitor performance to ensure actual sales meet or exceed established revenue plan.

审核每月报表和销售预测报告，分析当前和潜在营销趋势，协调各种活动增加营收与市场份额，并监督进展，确保业绩达到或优于既定营收计划。

Create and develop special events and sales blitzes to showcase the hotel to potential clients. Attend trade shows and major market events locally and nationally to promote new business and increase sales and marketing opportunities for the hotel.

制定、开发各种特别活动和销售活动，向潜在客户推广酒店业务。参加贸易展以及全国和本地大型营销活动，增加新业务机遇，为酒店提升营销机会。

Educate, train and motivate sales and marketing teams to achieve hotel revenue goals. Ensure staff has the information, market data, tools and equipment to successfully carry out job duties.

对酒店营销部门员工进行教育、培训和激励，促使酒店营收目标得以达成。确保员工获得完成工作职责所需的信息、市场数据以及各种工具与设备。

Develop and maintain relationships with key clients and outside contacts (example: guests, airliners, wholesalers, travel agencies, ad agencies, local community groups) in order to produce group and/or convention business, to include room sales, food and beverage sales, and catering/banquet services.

同关键客户和外部相关人员（如：宾客、航空公司、批发商、旅行社、广告商、本地社区团体）建立联系并保持联络，借此增加团体及会议业务量，包括客房销售、餐饮销售和宴会服务等。

Communicate to appropriate departments all pertinent information requirements and special needs for arriving VIP’s, large groups, and other key guests.

同有关部门交流所有相关信息，包括即将抵达的贵宾、大型团体或其他重要宾客的要求和特殊需求。

Lead marketing efforts to up sell guests on hotel services, offerings, and amenities.

主管各种营销活动，增销各种酒店服务、产品及设施。

Required Skills –

技能要求

Bachelor’s degree / higher education qualification / equivalent in marketing or related field, and four or more years of experience in a hospitality or hotel sales and marketing setting with direct supervisory experience over a sales team.

市场营销或相关专业学士及以上学历或同等学历，4年及以上服务业或酒店业市场营销或相关工作经验，需具备直接管理销售团队经验。

Strong knowledge of local businesses and business trends required. Must speak local language(s). Other languages preferred.

需要熟知本地业务及业务趋势。必须掌握本地语言。能同时使用其它语言者优先。