Director, Groups & Events Program Enablement
Hotel Brand:
Location: United States, Georgia, Atlanta
Hotel: Corp Atlanta Ravinia, Three Ravinia Drive, Suite 100, 30346
Job number: 160276
Leads the development and execution of enterprise Groups & Events experience standards and programs that enable consistent, high‑quality event delivery across brands, regions, and hotels.
Your day to day
- Translate Groups & Events enterprise strategy into scalable, adoptable enablement programs that materially improve how hotels sell, plan, and host meetings.
- Define and evolve enterprise Groups & Events experience standards (event best practices, room blocks, F&B planning, meeting tech/AV experience) that drive consistency while allowing brand and regional flexibility.
- Own the end-to-end lifecycle of non-tech Groups & Events enablement programs, from concept and design through rollout, adoption, and ongoing optimization.
- Ensure programs are created and iterated with an owner mindset with a cost focus, which will help successfully land program in hotels.
- Lead the commercial enablement agenda for Groups & Events nontech programs, ensuring hotels and sales teams clearly understand what to do differently and how it drives performance.
- Design and scale training frameworks, learning journeys, and enablement materials that support global adoption and role based execution.
- Own and evolve enterprise, multiband Groups & Events programs, including Pivotal Meetings and Meetings for Good.
- Establish clear success measures, governance, and feedback loops to assess program effectiveness and enterprise impact.
- Partners cross functionally with Regions, Brand, Sales, Operations, and Technology Enablement to align priorities and remove barriers to execution.
- Lead and develop a high performing enablement team with a strong enterprise mindset, focused on outcomes, adoption, and scale.
- Partner with QA, Brands, and Regional Ops to ensure sustained compliance and continuous improvement.
What we need from you
- Bachelor’s degree required (Business, Hospitality, Marketing, Strategy, or related field)
- Advanced degree preferred but not required
- 8–12 years of experience in enablement, brand, guest experience, or commercial strategy roles
- Demonstrated experience running brand‑led or guest experience programs
- Strong experience designing and launching new enterprise programs
- People leadership experience required
- Experience working in global, matrixed organizations
- Program design and lifecycle management
- Guest experience and brand standards development
- Strong strategic thinking with hands‑on execution capability
- Ability to translate strategy into practical tools and frameworks
- Strong stakeholder influence and communication skills
Location - Our hybrid work structure is an expectation of three (3) days a week in office. This expectation may be adjusted to evolve with the changing needs of the business.
The salary range for this role is $150,000.00 to $170,000.00. This role is also eligible for bonus pay. We offer a comprehensive package of benefits including paid time off, medical/dental/vision insurance, 401K, and other benefits to employees.
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Who we are
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Important information:
- The salary range listed is the lowest to highest pay scale we, in good faith, believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. An employee’s pay position within the pay range will be based on several factors, including relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, shift, travel requirements, sales or revenue-based metrics, and business or organizational needs.
- No amount of pay is considered to be wages or compensation until it is earned, vested, and determinable. The amount and availability of any bonus, commission, or other form of compensation allocable to a particular employee remain in the Company's sole discretion unless and until paid and may be modified at the Company’s sole discretion, consistent with the law.
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