Cluster Director of Sales and Marketing

Your responsibilities

• Manage all aspects of the sales and marketing division of three hotels.
• Provide the strategic vision for maximum hotel sales generation and optimal revenue growth.
• Produce a commercial plan that accurately interprets the objectives of the business and maps out the actions and strategies required.
• Support the hotel general managers and revenue team in the preparation of the hotel’s annual budgets
• Lead talented sales teams that makes the vision reality.
• Create an environment energized by the art of the possible, where talented, win-driven professionals are excited to join, learn, exceed their best, and advance. Lead by modeling the way, by empowering, and coaching throughout the employment lifecycle.
• Work with the Revenue team to continuously research competitor properties to obtain market and rate intelligence and an understanding of business trends, the competition and their key accounts -Utilize this intelligence to develop strategic plans, ensure the hotel remains competitive in the marketplace and to identify potential business to target
  Forge relationships and build rapport.
• Cultivate, enhance and leverage external and internal relationships to elevate hotel and market share awareness and drive business.
• Collaborate with Finance to ensure the division’s sales plan is on budget to meet or exceed revenue expectations and profit goals.
• Attend and help drive regular business reviews with owning companies and regional commercial team.
• Ensure KPIs and targets are achieved in line with hotel strategies and objectives.

Our requirements

• Proven 10 years of experience in a similar role working within a branded hotel structure.
• Strong commercial outlook on sales and revenue and very focused driven.
• Master’s degree in a relevant field or equivalent combination of education and work-related experience.
• Strong financial background with understanding and management of large operational and capital budgets
• Strong Sales background, ideally has built or lead a cluster team in a previous role
• Strong decision making, influencing/consensus building and analytical skills with clear understanding of impact on IHG goals and bottom line
• Demonstrated knowledge of effective hotel pricing concepts, yield management optimization and selling strategies
• Strong leadership, team building, interpersonal and communication skills together with excellent customer care, account management and negotiation skills
• Stakeholder management qualifications