市场传媒经理/总监 Marcom Manager / Director
Hotel Brand: InterContinental Hotels & Resorts
Location: China, Hunan, Changsha
Hotel: 湖南省长沙市开福区湘江北路1500号, 长沙市, Changsha, Hunan, China
Job number: A561235972
1. Communicates and submits appropriate material to all marketing channels and organizations that assists in promoting the hotel to ensure they are well equipped to sell the property.
与各种营销渠道及组织沟通并提供合适的材料以确保他们有足够的资料促销酒店的服务。
2. Co-ordinates various media and marketing activities and events.
与各种不同的媒体合作,参加各种营销计划及大型活动。
3. Co-ordinates press releases as required of hotel events .
发布酒店重大事件的新闻。
4. Liaises with advertising and marketing relation agencies.
建立、保持与广告商和市场关系组织的关系。
5. Builds profile within local market place through attendance at various events and local market place.
在本地市场内,通过参加各种营销活动,树立酒店良好形象。
6. Oversees and coordinates hotel photography when required.
在需要时,监督和协调酒店摄影。
7. Maintains the image of the Hotel and the Brand.
维护酒店和集团的形象。
8. Monitors and ensures complete awareness of competitor activities and use information when developing strategies.
监视并确保对竞争对手的活动有完全的了解,以便在制定战略时使用这些信息。
9. Plans and coordinates all sponsorship activities.
计划与协调酒店赞助的活动。
10. Takes part in the preparation and planning of department / unit / outlet goals and objectives.
参与准备和制定部门/小部门/分部门的目标。
11.Participates in the preparation of strategic plans.
参与、准备战略计划。
12.Accesses sales and marketing data.
收集整合营销部客户信息。
13.Takes ownership by developing, executing and following up on the hotel's public relations and advertising schedules.
主动承担发展,执行酒店年市场计划活动的责任。
14.Organizes promotional events, including invitations to the media, local VIP's, corporate accounts, clients, travel agents and other related guests.
组织活动包括邀请媒体,本地重要人物,公司客户,旅行社和其他相关客人。
15.Works effectively in a team.
在团队内有效的工作。
16.Abides by the IHG Code of Conduct.
遵守洲际酒店的行为准则
17.Abides by the IHG Employee Handbook.
遵守洲际酒店员工守则。
18.Abides by both the hotel and IHG police and procedures.
遵守洲际酒店的政策及程序。
1. Leadership skills and knowledge of all tasks within the area of responsibility.
在责任范围内掌握领导才能和所有工作任务的知识。
2. Knowledge and experience in Internet and other major computer programs.
掌握并具有互联网及其它主要电脑软件方面的知识和经验。
3. Understand the usage Sales and Front Office computer systems.
了解销售和前厅部电脑系统。
4. Knowledge in e-commerce, mass communication, creative graphic design, innovative copy writing, and editing.
了解电子商务、大众传播、平面创意设计和具有创新性的写作与编辑能力。
5.Knowledge of local & international market.
对本地市场及国际市场有基本的了解。
As the world’s first and most global luxury hotel brand, InterContinental Hotels & Resorts has pioneered international travel since the 1940s, we are passionate about sharing our renowned international know-how and cultural wisdom in truly impressive surroundings. We all take great pride in being genuine ambassadors of the InterContinental®️ brand and to be part of the brand you will have a thirst for travel, passion for culture and appreciation for diversity. We create inspiring experiences for those seeking a richer perspective on the world. If you’d like to embrace a world of opportunities, we’d like to welcome you to the world’s most international luxury hotel brand.
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